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What We Do
We transform habits into fun games that help build an understanding of them as well as enable the building of better routines based on the right choices, leading to the betterment of one’s life.
Brand Pillars
Education(Life Literacy)
Wellness(Family & Community Habits)
Sustainability(Regenerative Economy)
who are we
Get To Know Us
Goal
FOR NOW
To help families & individuals build life-changing habits through play, storytelling, and real-world action.
We’re on a mission to embed wisdom, wellness, and sustainability into everyday life — starting with children, supported by their parents, and scaled across communities.
Mission
DRIVE
To create engaging, habit-forming tools — games, apps, content, and real-world solutions — that transform how people learn and grow together.
We gamify life’s most important lessons and make behavior change irresistible, especially for children and parents.
Vision
COLLECT
A world where every family is empowered to thrive — financially, emotionally, physically, and sustainably.
We envision a global movement of informed, future-ready humans who understand how to live well, give back, and adapt to a fast-changing world.
key products
Products
Games
App
boost your knowledge
Resources
Blog
Podcast
Shop
Courses
Books
Your creations
People do not decide their future. They decide their habits and their habits decide the future.
F.M. Alexander
Our Values
01
Passion
We are passionate about learning and practicing healthy habits regularly as well as living well.
02
Commitment
We are committed to serving ours well, and ourselves.
03
Excellence
Every project we do, regardless of the size must be done well, with excellence.
04
Communication
Communication plays a vital role in our ability to deliver excellence, and a conducive work environment.
05
Respect
We believe respect should be given, and reciprocated.
06
Inclusion
Regardless of where you come for or background. We recruit talent globally.
07
Sustainability
We believe in creating projects that are sustainable
08
Accountability
We take accountability for what we do.
09
Innovation
Innovation helps us find feasible solutions to problems.
what we enjoy doing
What makes us unique?
Where there is a problem, we see a lesson and solution with a board game.